Get Straight To Businesses With LinkedIn Advertising

-

LinkedIn advertising is unique for the same reason the LinkedIn platform is a unique form of social media: everything is oriented to your profession. Almost all of the information the over 500 Million individual LinkedIn users provide the platform revolves around where they work, have worked, or can work. Because of this, LinkedIn advertising can be targeted based on job and skills much more effectively than with other kinds of social media advertising. There are four main kinds of targeting on LinkedIn: Your Own Audience, Persona, Interest Based, and Rich Demographic. Each of these categories allow you to target individual accounts or users through focused pieces of information like what groups they belong to, where they work, what title they have, and more. This means that LinkedIn advertising is especially useful for business to business advertising because it allows you to target a specific kind of audience within multiple companies. According to LinkedIn, 94% of B2B advertisers are already using LinkedIn for this purpose. B2B advertising is especially effective on LinkedIn because you can get your ads in front of the people who might actually be able to make the decision to buy your product or service. LinkedIn reports that 4 out of 5 LinkedIn members drive business decisions, meaning that your advertising is more likely to result in conversions. All in all, LinkedIn advertising is an easy and effective platform for anyone looking to increase their B2B advertising.

Direct Placement, LLC is a digital marketing agency dedicated to helping you achieve your advertising goals. With our social media advertising, you can connect with other business professionals and target your advertising toward decision makers. Contact Direct Placement, LLC today to get started transforming your business one click at a time! You can also follow us on LinkedIn, Facebook, or Twitter for more regular online advertising content.

Direct Placement, LLC makes social media marketing easy. Contact us to start getting your business noticed on LinkedIn today! Get started now!

Comments

Post a Comment

Popular posts from this blog

Recent Changes To Google Analytics

-
Image
Recent Changes To Google Analytics Google has recently made some updates to Analytics regarding default channel groupings and user-roles. These changes give marketers more control and specificity in how they use Analytics. Default Channel Groupings Channel groupings are a way to organize your traffic sources into groups based on rules. Analytics provides default groupings based on the most popular ways to organize traffic and has recently added quite a few new default groupings. The previous default channel groupings were: ·         Organic Search ·         Paid Search ·         Direct ·         Social ·         Email ·         Affiliate ·         Referral ·         Display ·         Other Advertising ·         Other New additions to default channel groupings are: ·         Organic Shopping ·         Paid Shopping ·         Organic Video ·         Paid Video ·         Paid Other ·         Audio ·         SMS ·         Mobile Push Notifi
Read more

The Benefits Of Direct Placement® For Photographers & Videographers

-
Image
  The Benefits Of Direct Placement® For Photographers & Videographers The photography and videography industries lie at a bit of a crossroads as we move into a new year and a new era. Though temporarily stifled by the pandemic, both industries are expected to bounce back and see significant growth moving forward. According to the U.S. Bureau Of Labor Statistics, growth in these industries are projected to be well above the average for all occupations . That being said, the trends for these industries do have some variables that are worth noting. The biggest being the rise of quality cameras on mobile phones. This has made high-quality images and videos highly accessible to the common person. For example, the iPhone 13 has features that were previously unavailable on mobile devices, such as depth of field and increased low light performance. This trend doesn’t seem to be slowing down. Another thing to consider for these industries is that the barrier to entry has basically been re
Read more

Dallas - A Destination For Everyone

-
Image
Dallas – A Destination For Everyone A cultural hub of Texas, Dallas is a true destination to those looking for something special on their vacation. A melting pot of cultures from around the world, there is no shortage of food, music, arts, nightlife, attractions and so much more. Dallas is a diverse city with a variety of things for everyone, whether you’re interested in checking out the local districts, are a sports fan, a food lover, a connoisseur of world class music and art, a thrill seeker, or an enthusiast of culture and history. Let’s dive into some of the many experiences that the city offers to visitors. Local Districts Dallas is filled with unique and interesting local districts. Here are some of the most notable districts with a lot to offer. Arts District – This district is known as a hub of creativity. All of your senses can be satisfied with venues for music and performing arts, award winning museums, and all the restaurants and bars you could need. Bishop Art
Read more