Bing Intent Ads Available In US, Uk, And Australia


What’s New In Bing Ads recently announced that Bing Intent Ads will now be available in Australia in addition to the United States and United Kingdom. Bing Intent Ads make it so that advertisers do not strictly need to rely on search ads to receive traffic. Instead, these native ads will be visually appealing and can display on webpages, within articles, and more places where they will integrate into the surrounding content. The ads are also just as easy to create and manage as search ads. In fact, the search ads you already have created are eligible to become Intent Ads in a few quick steps. The only slight difference that you should keep in mind when creating these ads is that they don’t work as well with calls to action. Instead, detailed text that informs the user about your product or service tends to produce the best results. Bing Intent Ads can be made even more unique from search ads in that they require an image in ad creation. But when clicked, these ads operate just like search ads in that the user will be taken to the landing page of your choosing. The users that will be able to interact with these ads will depend on a variety of targeting factors. These factors include their demographic information, search behavior, browsing behavior, and more. It is a significant announcement that Bing Intent Ads are available in Australia because it opens up an even larger audience for advertisers looking to use Bing Intent Ads.

Direct Placement, LLC is a digital marketing agency dedicated to helping you achieve your advertising goals. Since our founding in 2010, we have helped hundreds of businesses around the world with Bing or Google advertising. We are a Google Partner and Bing Accredited company with a staff of trained and certified Marketing Advisors and Account Managers ready to start helping you. Each of our new client’s is assigned an Account Manager who will personally work with you to figure out which ads and advertising strategies will work best with your goals. Contact Direct Placement, LLC today or visit our website to learn more about how you can start increasing your online presence now! You can also follow Direct Placement on Facebook or Twitter for more regular internet marketing content.

Direct Placement makes Paid Search easy. Your digital marketing pro is a Bing Ads Accredited Company ready to help you improve your online presence. Contact us to get started now.

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